Discover / Book
Ogilvy on advertising
David Ogilvy · 1983 · 224 pages
As an Amazon Associate we earn from qualifying purchases. Some book links are affiliate links; you pay the same price and we may earn a small commission.
About this book
This primer on all aspects of advertising was written by the founder of Ogilvy & Mather, an advertising agency with 450 offices in 120 countries. This text covers what does as well as what does not sell, and is illustrated with 185 advertisements.
Appears in these reading paths
Copywriting: write words that sell
Beginner10books61 hrs5 stages
@worksherpa♥ 0
The Advertising Industry: The Best Books on How Agencies Really Work, in Order
Beginner14books94 hrs5 stages
@worksherpa♥ 0
The history of advertising: books to read, in order
Intermediate14books110 hrs5 stages
Related reading guides
Reader reviews
Ratings and notes from readers — tagged with how deep into the subject they were.
Loading reviews…